2024
Fashion / Identity
Studio Minna Palmquist
An identity exploration for an independent fashion studio — where the mark, the type and the space all behave like a single garment.

Role
- Identity
- Art Direction
- Typography
Disciplines
- Identity System
- Fashion Branding
Year
- 2024
Studio
- VG Design
Concept
An identity worn, not announced.
Visual Direction
Warm neutrals, refined serifs against a clean grotesk, and layouts that breathe.



Closing
A designer-led identity system built around craft, restraint and quiet character.