2024
Beverage / Campaign
Trocadero Lev Lite
A campaign concept that re-stages a Swedish soda heritage brand without leaning on nostalgia — modern, quiet and cold.

Role
- Concept
- Art Direction
Disciplines
- Campaign
- Packaging Direction
Year
- 2024
Studio
- VG Design
Concept
Lighter on the body. Heavier on the eye.
Visual Direction
Cold blues, frosted bottles, soft daylight and a typographic system pulled from the can itself.



Closing
A Swedish soda classic, reissued with sharper edges and softer light.